Executive Summary

by Janet Waxman, Tom Petrocelli, Jean Bozman

Cloud computing represents a shift in enterprise IT. It affects how IT resources and applications are created, purchased, and deployed. Colloquially known as The Cloud, this paradigm of computing has also shifted the business model of the IT industry. It has empowered end-users to seek out their own IT resources, especially applications, fundamentally changing the balance of power when purchasing computing resources.

There are three areas of the IT landscape that are affected by the move to the Cloud. They are:

  • Applications, which have seen barriers to creating, deploying, and buying applications disappear for both lines of business and IT purchasers as well as developers.
  • Infrastructure, reducing the need for on-premises data centers while promising infinite scalability
  • Channel partners who are experiencing major changes to how they provide value to customers now that installation and distribution has become more self-service and purchases are made via subscriptions and not on-premises licenses.

This paper examines all three areas in detail and provides guidance to IT decision makers within the IT ecosystem including:

  • IT Managers and professionals who develop strategies for their companies.
  • IT Vendors, especially product managers, making decisions about their products.
  • IT Channel partners and their customers who are making decisions about how to deploy new products.


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Companies Mentioned:

Adobe, Amazon Web Services (AWS), AT&T, Box, Charter, Cloud Foundry, Comcast, CoreOS, Docker, Evernote, Facebook, Github, Google, GoDaddy, Equinix, Kognitio, IBM, Microsoft, NetApp, OpenStack, Oracle, Rackspace, Salesforce.com, SAP, Sprint, Time Warner, Visual Studio, Verizon, VMware, Zadara Storage.

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