Consulting Services

Market & Competitive Intelligence Service

Go beyond technical comparisons and understand the strategies and tactics your competitors are employing.

How we help

We help our end-user clients evaluate the appropriate technologies and vendors that will best serve their technology needs in support of their business objectives.

End-user have so many (in fact, too many) choices today. In every technology market and sector, many vendors offer similar solutions, making it difficult to differentiate.

Our clients rely on us to help them identify and understand:

  • The market and competitive trends and landscapes
  • Integrations with existing applications and platforms
  • The comparative and relative benefits and challenges between traditional and nascent offerings in the market
  • The viability of available vendors to serve their needs in the future

How we help

Our clients must understand their market and competition.

We help our clients to become leaders in their markets. We provide our clients with in-depth research on competitors, including how competitors sell, where they sell, how they go-to-market, and how to improve our clients’ win/loss ratios.

Contrary to intuition, our clients seek our help to improve the quality of their leads to increase the lead to opportunity conversion rates. Our research, supported by other market research, indicates that average conversion rates are less than 5%.

We help our clients to improve the effectiveness and efficiency of their lead-generation campaigns. With over 15 years of successful industry research and analyses, we help our clients to:

  • Develop an understanding of the market landscape so you are not just meeting expectations, but exceeding and leading the market
  • Improve conversion rates from leads to opportunities through repeatable and sustainable processes
  • Understand how your competitors go-to-market from local to worldwide markets
  • Create a competitive intelligence program that scales with your success
  • Optimize the conversion rate of opportunities to deals

What is market and competitive intelligence?

 

Why is xxx important?

 

Technology Expertise

Artificial Intelligence (AI) and GenAI

Stay ahead of your competitors using AI and GenAI

Cloud Computing

We help our clients understand and balance the advantages of cloud computing and on-premises investments.

Enterprise Storage

Data is everywhere. Protecting your data is vital your company. We are a globally recognized leading authority on storage.

Infrastructure

Balancing between on-premises and cloud infrastructure can accelerate your company to market leadership

Software-as-a-Service (SaaS)

Application development is a fiercely competitive market. We help our clients distinguish their innovations so developers can focus on their core competencies.

How can we help you?

Get in touch with us so we can help you to your achieve your goals.

Let's talk