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Salesforce.com Power Users prefer self-help

A survey of 170 Salesforce Power Users Group members reveals that respondents prefer self-help and online resources over those involving person-to-person interaction. While this may be because of convenience and costs associated with in-person support, it is wise not to ignore the social costs of in-person support options when deciding on a mix of support options.

We hold these truths to be self-evident: All Power Users are created equal

[sdm_download id=”5824″ fancy=”0″] One of the most important marketing activities for software vendors is to ensure that their product is being used throughout the customer base. This is especially true for SaaS or cloud vendors as the...

[Updated] EMC’s Focus on Hybrid Cloud: Linking Enterprise Datacenters and Cloud Datacenters

[sdm_download id=”5819″ fancy=”0″] Introduction Business outcomes are rapidly becoming the most important driver of technology decisions in the datacenter. Why? Increasingly, the business of IT is no longer exclusively in the hands of...

Informatica World Day 3 Overview

The final day of Informatica World was dominated by the breakout sessions and the closing keynotes. The closing keynotes featured two topics that were of particular interest. The first was the Informatica’s focus on customer personae. Specifically, Informatica is...

Tackling Complexity and Security – The Informatica World 2015 Big Picture

The message from IT professionals at InformaticaWorld 2015 this past week was pretty clear. Complexity is making data management tough to do these days. Cloud and mobile was, in their minds, a great boon to business. Both gave access to applications that used to be...