Market Research

An objective understanding of the market will help you achieve your objective faster

Understanding a market cannot just be a function of “our customers tell us …”. Growth requires product development and addressing the direction of the market-at-large, not just existing customers or select prospective customers.

We help you objectively understand your market from an “outside-in” perspective. We conduct proprietary research on the dynamics, competitors, and external factors that influence your market. Through our research, we can identify opportunities in adjacent or new markets that fit your products and solutions.

For a more comprehensive understanding of your market, we can conduct an in-depth analysis of the go-to-market practices of your competitors.

Our market research looks at the global market as well as regional nuances. We create market analysis reports on the relevance, competitiveness, and cultural factors that contribute to success in different parts of the world.

Our Market Expertise

AI – Innovation & Insight

We look at the realities of AI vendors and enterprises. Have they realized the full potential of the vast investments in AI?

Data Management

The largest challenge for enterprises is how to manage the data that they need and/or want to store. We look at the options available to enterprises and the vendors best positioned to help them.

Data Preservation

Whether it is for legal, corporate, or even personal reasons, keeping data for very long periods of time has many practical applications.

Economics of Technology

We look at the realities of AI vendors and enterprises. Have they realized the full potential of the vast investments in AI?

Governance

Governing data goes beyond regulatory compliance. Geo-political factors impacted the way data must be governed. As more and more data is kept for analytic and AI purposes, compliance is an increasing burden on the enterprise.

Infrastructure & Operations

Balancing between on-premises and cloud infrastructure can accelerate your company to market leadership

Politics of Technology

Powering tomorrow’s technology will require significant amount of energy consumption which will impact the environment. There is rising socio-political pressure for accountability of the ecological consequences.

Storage

Data is everywhere. Protecting your data is vital your company. We are a globally recognized leading authority on storage.

How We Help

Industry Analysis

Neuralytix believes that we have a responsibility not only to our clients, but to our industry that has made us successful.

To meet this commitment, we invite vendors to take advantage of our complimentary informal, constructive, and objective analysis of your products and services in the context of the markets you serve.

More information can be found at: https://neuralytix.com/analysis

Strategic Guidance

For our clients seeking in-depth analysis, strategy, and recommendations, we offer a range of advisory services.

We provide our clients with the intelligence they need to succeed.

Our expertise covers key topics including comprehensive knowledge of the market and competitive landscapes, go-to-market strategies, and global market dynamics.

Custom Solutions

Custom solutions help our clients to support their marketing campaigns, educate prospective customers, and validate their innovations and technologies to the market.

We develop innovative content that includes whitepapers, web content, sales enablement tools, speaking engagements, as well as qualitative and quantitative market analysis.

Competitive Intelligence

Go beyond technical comparisons and understand the strategies and tactics your competitors are employing.

Global Markets

We help our clients to enter or optimize geographical markets worldwide with our knowledge and experience of the business conditions, customer culture, and go-to-market practices.

Go-to-Market

We help our Clients to execute successful go-to-market (GTM) strategies, including messaging and positioning to accelerate their time-to-success.

Industry Analysis

Independent and objective market research contextualizes the products, services, and solutions of our clients to validate and optimize that their execution, strategies, and technologies align with their ambitions for success.

Investors & PE/VC

For 20 years, Neuralytix has advised the financial markets, institutional investors, and regulators on the impact of existing, nascent, and emerging technologies.

Market Research

Independent and objective market research contextualizes the products, services, and solutions of our clients to validate and optimize that their execution, strategies, and technologies align with their ambitions for success.

Product Marketing

Our clients are ambitious innovators. We help you to differentiate and communicate why your innovations matter in meeting and exceeding your customer business needs.